Hi there!
I'm a versatile copywriter with a knack for content creation, editing, and social media management.
Fun fact: For two years, I freelanced while traveling through 28 countries — and never missed a deadline.
9 Years
Experience
70+
Clients
B.A. in
Journalism
Want to learn more? Start scrolling!
CONTENT* CLIENTS
*Wordplay intended. From beauty and entertainment to education and nonprofits, my industry experience knows no bounds!
CONTENT WRITING
I've written hundreds of blogs — long-form and SEO-optimized, short 'n sweet, and everything in between.
December 2023
Wedding Planning 101: Ultimate Guide to Planning a Wedding
You’re in love, you’re engaged, and you’re seeing the world through rosé-tinted glasses of celebratory champagne. Cheers! We are SO here for this. And you know what else we’re here for? You, planning your special day like a total pro. We know what you’re thinking: Can I really plan my own wedding? Between the vendors, the invitations, and the décor, wedding planning seems like a massive undertaking.
Trust us on this one, though: You can plan your own wedding. Whether you want to save money or simply enjoy creative projects, wedding planning can be a fulfilling experience. Couples just like you do it every day. It doesn’t even have to be overwhelming with the right organizational tools and timelines — and don't worry, we've got you covered on both counts. Our handy wedding planning guide will help you handle all the to-dos before “I do!”
Zola
February 2021
Proven Health Benefits of Having a Dog (As If Cuteness Wasn't Enough)
If you have a dog, we don’t need to tell you it’s the light of your life. You already know. That’s why you just took another photo of him napping and said, “Aww!” aloud as you admired it and promptly sent it to three friends and your mom.
If you don’t have a dog, we’ve got news for you: scientifically speaking, you’re missing out — and not just because the aforementioned people would probably appreciate more puppy pics. Turns out, dog ownership comes with a healthy helping of health benefits. Sound too good to be true? Allow us to present some facts.
Ideal Pet Products
November 2023
How To Remove Objects in Lightroom: 3 Easy Steps
Whether you want that pristine landscape without the power lines or the cute family portrait without that photo bomber, the ability to erase objects from photos gives you the power to perfect your pictures. In this post, we’ll explore how to remove objects in Lightroom, specifically. Why? Allow us to elaborate.
Mastin Labs
July 2023
Chihuly Garden and Glass: Unlock Your Creativity
Seattle is packed with spectacular sights, but Chihuly Garden and Glass is in a class of its own. Nestled next to the famed Space Needle at Seattle Center, Chihuly Garden is widely regarded as one of the city's greatest art museums — and once you see it, it's easy to see why.
CityPASS Seattle
August 2022
Is Drinking Mushroom Coffee Good for You?
You may have noticed mushroom coffee on an increasing number of store shelves and cafe menus. But is the trendy beverage worth the hype? It may not seem like the most appetizing concept, but there’s much more to mushroom coffee than throwing creminis into a coffee cup.
This caffeinated beverage has spiked in popularity due to its supposed benefits. Fans of mushroom coffee claim that it can contribute to more energy, sounder sleep, reduced inflammation, boosted immunity, and improved memory. Science actually backs many of these claims, meaning the health benefits of mushroom coffee may make it worth a sip.
MedicineNet
November 2022
What to Know About Ecotourism
If you’re an avid traveler who cares about the planet, you’ve likely considered the environmental and social impact of your adventures. Maybe you’d like to give back to the communities you visit, or maybe you’re hoping to lessen your carbon footprint amid mounting climate change concerns. That’s where ecotourism comes in!
WebMD
August 2022
What to Know About Facial Steaming
You already know that the skin care basics include cleanser, moisturizer, and sunscreen. But there’s one simple strategy that’s getting a lot of attention right now — facial steaming.
In case you haven’t heard, skin care is healthcare. Your skin is the largest organ of your body, and tending to it should be high on your list of priorities. So, is facial steaming good for skin? Here’s what you need to know.
Radiance
March 2020
4 Reasons to Hire a Los Angeles SEO Company
Want to get your Los Angeles-based business discovered online?
If you’re already incorporating Search Engine Optimization (SEO) into your digital marketing strategy, well done! You’re on the right track. Properly executed SEO helps you reach new customers, expand your business, and ultimately increase your profits by doing one simple thing: earning your website a higher search ranking. To understand how important that is, let’s consider search engines’ integral role in the consumer-to-content journey.
More than 90% of online experiences begin with a search engine. On Google, the first organic search result gets 32.5% of the traffic share. Now guess just how much search traffic ventures past the first page of Google results. Go ahead.
Counterintuity
February 2019
Cat People, Dog People: Is There Really a Difference?
“Are you a cat person or a dog person?”
The answer to this question can determine the course of a conversation, the outcome of a first date, and even which apartments you’re able to rent — and we’re all positive our pet position is the superior one.
But is there really a significant difference between cat people and dog people?
Ideal Pet Products
May 2021
More Bandwidth, No Downtime: Show Me Your Mumu Thrives with New Infrastructure for Influencers
Since Cologne Trude and Cammy Miller launched Show Me Your Mumu in 2010, they’ve been steadily producing quality clothing for every occasion, from weddings to beach days, with the expectation that buyers will often be shopping from home.
As Cologne told Forbes in 2019, “E-comm has always been our top priority, and we strive to deliver a digital shopping experience that is both elevated and at the forefront of online shopping.”
Show Me Your Mumu also puts an emphasis on updating its website with interactive features, curating in-house social media content, and collaborating with an expanding squad of influencers.
The CORE Group IT
August 2023
5 Fun Activities in NYC for Adults
The city that never sleeps earned its nickname for a reason: New York City is a vibrant metropolis packed with opportunities for big kids without bedtimes (aka grown-ups). The list of fun activities for adults in NYC is long, varied, and ever-evolving, but there are some classic NYC activities that never go out of style.
CityPASS New York
November 2022
What to Know About Absinthe
Absinthe is no ordinary alcohol — at least, that’s what legend would have you believe.
Whimsically dubbed the “green fairy” due to its verdant hue, absinthe has long been associated with hallucinogenic effects. It’s been blamed for everything from psychosis and seizures to dangerous behavior and murders among those who dare to drink it, and over the years, this lore has shrouded absinthe in mystery.
Now, inquiring minds must know: Is absinthe really any different from other hard liquors?
Nourish
August 2023
Best Sights to See in Canada | Top 100 Picks
The hardest part of Canada sightseeing is choosing between the multitude of incredible options. We'll be honest: It wasn't easy narrowing this list down to a mere 100 destinations. Buckle your seatbelts! We’re about to discover the best sights and tourist attractions to see in Canada.
Cruise America
July 2021
Helping Burbank Bounce Back from 2020 with #ChowDownBurbank
It’s no chef’s secret: Restaurants were hit hard by the pandemic.
Throughout the past year and a half, we’ve seen many of our favorite local spots struggling and wanted to help — all we needed was the perfect opportunity to flex our marketing prowess.
As luck would have it, that opportunity came in the form of an awareness campaign backed by the Burbank Chamber of Commerce and the City of Burbank. It didn’t take long for us to cook up the details — and with that, Chow Down Burbank was born.
Counterintuity
February 2020
How Social Media is Blurring the Line Between Brand and Bestie
It's official: The line between brand and bestie has blurred. Brand ambassadors and company CEOs alike are opening up their homes and hearts to fans, airlines are dropping formal protocol by responding quickly to casual tweets from customers, and retailers are relying on Instagram influencers to promote their products via real-life representation rather than polished ad campaigns.
Social media is still primarily a way to stay connected with friends, but users also accept — and welcome — interaction with brands. Case in point: 66% of Facebook users "Like" a brand, 90% of Instagram users follow a business, and 80% of Twitter users have mentioned a brand in a tweet. Why? Because these brands feel like friends, too.
Counterintuity
August 2022
7 Dog Behaviors That Shouldn't Be Ignored
All pet parents know their dogs should never be neglected, but some dog behaviors demand more serious attention than others. Because dogs can’t speak (despite daily “conversations”), they have to let their actions do the talking. This means that if a dog is acting out, they’re probably trying to tell their parents something.
The good news is that bad behavior can alert pet parents to their dog’s needs. Knowing the difference between normal behavior and warning signs can help them help their pet and learn how to correct unwanted dog behavior.
Fuzzy
March 2021
Jewelry Safe Accessories: Securing Your Jewelry in Style
Choosing the right jewelry safe accessories can ensure your pieces stay beautiful for as long as you love them (i.e., forever). After all, your jewelry is precious — not just because of its cost, but because of its sentimental value — and it deserves a special place to rest between wears. That’s where Casoro comes in.
The best part of luxury jewelry safes is the customization. That’s why we encourage you to design each element of your safe to complement your aesthetics, jewelry collection and lifestyle.
Casoro Jewelry Safes
April 2021
Raw Dog Food is All the Rage: Should You Make the Switch?
Is kibble not all it’s cracked up to be?
According to the internet and a whole bunch of fresh dog food startups, a raw or gently cooked meal might actually be healthier for your dog. While racing dogs like Greyhounds and sled dogs have always eaten raw diets, the idea of all dogs ditching dry food is a recent development first proposed by Australian veterinarian Ian Billinghurst in 1993.
Ideal Pet Products
December 2019
2020: The Year of Consistency, Clarity & Reasonable Resolutions
As the New Year approaches, we’re all reflecting on the past and considering the future. While brainstorming our resolutions, we’re all thinking something along the lines of:
“This year, things will be even better.”
But there’s something about the year 2020 that carries more weight than most — perhaps because it’s a year on which we’ve placed a lot of pressure in the past.
Counterintuity
May 2019
Planning Ahead: How to Make the 2019 Tax Season Fuel Your Business's Future
Tax season is over!
[ applause ]
For many business owners, tax season means a couple frantic days of running numbers and bugging the accountant, followed by a sigh of relief and a quick brain reset once it’s over. But before you clear your heads, we’ve got another idea: Why not translate the time you’ve spent analyzing your business last year into fuel for the future?
Taking a longer-than-usual look at your finances can open your eyes to ways you might restructure your budget — and maximize your marketing.
Counterintuity
November 2022
How to Get Over a Crush
Your cheeks flush. Your stomach flips. Your heart races. No, you’re not having a medical emergency — but you do have a pretty serious case of the crush.
If your feelings are reciprocated, this can be an intoxicating experience. But an unwanted or unrequited crush can leave you feeling confused, miserable, and helpless. To put it plainly, it can crush you.
Luckily, there are ways to quell a crush! If you want to stop feeling the feelings, it helps to understand the psychology of crushes.
WebMD
July 2023
Aquarium of the Bay: A Must-Visit Experience
You don’t need a wetsuit to enjoy amazing oceanic activities in San Francisco. Aquarium of the Bay offers a sea of aquatic attractions for kids, conservationists, and anyone curious about marine life. Whether you want to see an octopus or touch a sea anemone, this incredible San Francisco aquarium has an exhibit for you.
CityPASS San Francisco
November 2022
How to Know When You're in Love
“When you know, you know.”
When you hear someone say that, you know they’re talking about love — but they don't explain how you know. Some say love is when you care about someone more than yourself. Others insist it’s the realization that you’ve found your soulmate. The truth is that falling in love usually happens so fast that there’s not much time to analyze.
WebMD
November 2022
What to Know About Nostalgia
It’s easy to get lost while walking down memory lane. Today, it feels like everywhere you look, there’s another ‘90s fashion homage, throwback playlist, or flashback photo that sends you down the rabbit hole of remember-when. Clearly, nostalgia is no passing obsession. But what prompts this fixation on the past? Has it grown more prevalent as humans ponder the meaning of life in an increasingly chaotic world? Is nostalgia healthy — or is there such a thing as too much nostalgia?
WebMD
December 2022
Cat-Proofing Your Christmas Tree: A Pet Parent’s Guide
Is a cat-proof Christmas tree a myth á la Santa Claus, or can it really exist? Many pet parents regard the term "cat-proof" with suspicion, and rightfully so. Keeping a cat away from something it likes is daunting (especially when said something is gigantic and lighting up the living room), but it is possible!
Unfortunately, trees don't come with a handy "How To Keep the Cat Out of the Christmas Tree" manual. In light of this oversight, this guide will walk pet parents through the process of cat-proofing a Christmas tree — and help them understand why cats find trees so fascinating in the first place.
Fuzzy
June 2018
3 Steps to an Amazing Marina Del Rey Yacht Charter
Imagine this: warm weather, calm water, and all your favorite people on one luxurious yacht. Sound good? Sounds like you should book a FantaSea Yachts charter in Marina del Rey!
Sunny days are abundant along the Southern California coast, but it takes something special to make one unforgettable. We’ve been in the yacht charter business for 38 years, and in that time we’ve hosted more than 10,000 parties.
We know what makes for an outstanding experience — and we’re sharing our top three tips here.
FantaSea Yachts
February 2019
The Hype Over HydraFacials: Are They Really Better Than Regular Facials?
Are you plagued by blackheads, blocked pores, acne or dry skin?
No need to book four separate facials — one HydraFacial should do the trick! Hailed as a “one-stop shop” for rejuvenating your skin, this non-invasive treatment has skyrocketed in popularity in recent years. But does it really live up to the hype?
Patients marvel at the easy procedure and amazing results, so we’re thinking yes — but we’re answering some of the most common questions clients ask about this facial so you can decide for yourself.
Skin Matrx
June 2019
How to Look & Feel Your Best This Summer
The days are longer, the layers are fewer, and warm weather is coaxing you outside. That's right — summer's coming! During this impending season of short shorts and teeny bikinis, we could all use an extra confidence boost before hitting the beach (no matter how much time we spent in the gym this winter). And that’s where Skin Matrx comes in. We guarantee these simple treatments will have you feeling just as fabulous as you look!
Skin Matrx
January 2021
The 6 Biggest Dog Breeds in the World
There’s something about a supersized pooch.
Not only are big dogs extra huggable and not as fragile as their smaller relatives, they’re often described as calmer, quieter, and easier to train. “Many big dogs tend to feel secure in their own position in the world — literally and figuratively — and they often don’t feel as compelled to prove themselves,” breeder Denise Flaim explains in this Reader’s Digest article.
Not to mention, many larger dogs like Mastiffs and Newfoundlands have been bred over centuries to protect and rescue their humans, so they’re literally hardwired to be your BFF and/or save your life. Now, commencing our countdown of the world’s largest dog breeds.
Ideal Pet Products
April 2018
Cuppa & Kittens: Inside 5 Cool Cat Cafés
Cat cafés. Never heard of ‘em? Totally intrigued? Want to visit one, like, yesterday? You’re not alone!
The very first of its kind, Cat Flower Garden, opened its doors in Taiwan in 1998. The concept took off — obviously, because who wouldn’t want some kitty love with their latte? — and now spots like it can be found all over the world. Here are some of our favorites!
Ideal Pet Products
COPYWRITING
Whether I'm writing an entire website or conjuring a tagline, my clients can count on high-caliber copy.
EDITING
I go beyond your basic proofreading — I explain my edits, ask questions, and offer insight re: design as well as words.